IPI International Potash Institute
IPI International Potash Institute

Editorial: e-ifc No. 36, December 2013

Editorial

Dear readers,

With 2013 behind us, we should reflect and question: ‘What are the most burning issues that require our focus in 2014 and beyond?’

To me, connecting farmers to knowledge and ensuring that research is based on their needs are the most important areas to be involved in, with the highest and most immediate yield potential in terms of agricultural production.

Having the opportunity to meet many farmers around the world, and to observe the various conditions of soil, crops, weather and policy - all, which are factors in the agricultural production cycle - I am convinced that investing in these above-mentioned priorities deserves our strongest efforts and work.

I wish you a fertile 2014.

Hillel Magen
Director

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